Managing projects
Managing projects en PDF Completo
7 + 7:
- ISBN: 9780999147986
- Encuadernación: Sin formato definido
Managing multipartner strategic alliances
The linear, goal-oriented approach to projects that is so popular in management literature is only appropriate if you are dealing with well-defined problems. For projects that address poorly ,defined problems, however, the principles of classic project management don&rsquo,t work, project managers attempt in vain to maintain a linear approach, even if targets, people affected and ,framework conditions cannot be determined precisely. We propose a fundamentally different approach based on current organizational theory
Handbook of research on managing and influencing consumer behavior
